Bench Bello: Redefining Fashion Through Vision and Storytelling

Bench Bello: Redefining Fashion Through Vision and Storytelling

A Visionary Beyond Borders

In the dazzling world of fashion and film, where creativity knows no borders, Bench Bello has carved a unique space of his own. More than a creative director, more than a filmmaker, Bello is a visionary who bridges artistry, culture, and storytelling on both the runway and the screen.

From Manila to Moscow, Asia to New York, his name resonates in the global fashion circuit. As the Founder of Manila International Fashion Week (MIFW), Bello has transformed the Philippine runway into an international stage where designers, models, and brands come together to celebrate diversity, artistry, and innovation.


The Fashion Film Pioneer

But fashion is only one side of his canvas. Bello is equally recognized for his work in fashion films, a genre he champions as a new frontier for designers and brands to express identity. His passion for merging moving images with haute couture has taken him to global platforms, including the BRICS+ Fashion Summit in Moscow, where he is slated to conduct a masterclass on shooting fashion films — a testament to his international influence.


Champion of Inclusivity

What sets Bench Bello apart is his ability to elevate not just clothing, but the people and stories behind them. He champions inclusivity, giving space for young talents, emerging designers, and diverse models to shine. Whether through initiatives like MIFW The Model Search or spotlighting international collaborations, Bello ensures that the future of fashion is not only glamorous but also accessible and meaningful.

“I believe fashion is more than garments. It’s a universal language — one that tells stories of heritage, aspiration, and transformation.”
— Bench Bello


A Creative Leader Breaking Boundaries

As a creative leader, Bello continues to break boundaries. From featuring Filipino designers on international stages to creating platforms that nurture the next generation of talents, his work reflects a deep commitment to style with substance.

In a world where trends come and go, Bench Bello’s vision remains timeless: to use fashion and film as a powerful medium of empowerment, expression, and cultural connection.

And as the lights dim and the runway comes alive, one thing is certain — Bench Bello isn’t just shaping fashion. He is shaping its future.


Profile: Bench Bello

Title: Creative Director | Founder of Manila International Fashion Week | Fashion Film Advocate

Known For:

Founder of Manila International Fashion Week (MIFW), one of the Philippines’ biggest and globally recognized fashion events.

Pioneer of fashion films in the Philippines, bridging fashion and cinema.

International guest and speaker at global fashion platforms including the BRICS+ Fashion Summit (Moscow).

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Career Highlights:

Established MIFW as a premier stage for designers, models, and brands.

Featured Filipino and international designers across Asia, New York, London, and Moscow.

Advocated for inclusivity in modeling through MIFW The Model Search and Fashion for All categories.

Produced creative campaigns featured on Times Square Digital Billboards in New York.

Current Projects:

Preparing for Indonesia International Modest Fashion Festival (IN2MOTIONFEST).

Launching the official MIFW Magazine (June 2025).

Preparing for the 5th Season of Manila International Fashion Week and its Brand Makers Expo.

Leading the MIFW Awards 2025, recognizing excellence in fashion, film, and lifestyle.

Conducting a masterclass on fashion film at the BRICS+ Fashion Summit 2023–2025 in Moscow.

Future Plans:

Expand MIFW into a stronger global platform for emerging designers.

Collaborate with international fashion councils for cultural exchange.

Produce a full-length fashion documentary highlighting the evolution of Filipino fashion on the global stage.


Signature Quote:
“Fashion is not just about clothes — it’s about people, stories, and the power to inspire.”

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